Browsing by Author Rani, Leela
Showing results 1 to 11 of 11
| Issue Date | Title | Author(s) |
| 2015-10 | A classificatory scheme for antecedents of the sources of “online brand equity” | Bhat, Anil Kumar; Rani, Leela |
| 2019-04 | The Cognitive Structure of Online Brand Choice: An Exploratory Study | Rani, Leela; Bhat, Anil Kumar |
| 2008-04 | Consumer reactions to retail out-of-stock: replication into new contexts | Rani, Leela |
| 2018 | Drivers of Sustainability Practices and SMEs: A Systematic Literature Review | Rani, Leela; Yadav, Neetu |
| 2022 | E-Marketing Mix Variables to Create Online Brand Equity in the Indian Context | Bhat, Anil Kumar; Rani, Leela |
| 2014 | Environmentally Sustainable Consumption : A Review and Agenda for Future Research | Rani, Leela |
| 2020 | Environmentally sustainable consumption awareness among children: an empirical study | Rani, Leela |
| 2007-08 | Impact of Out-of-stock Situations in Retail Store on Consumer’s Attitude about the Retail Store | Rani, Leela |
| 2012-02 | Social Learning Tools for Environmentally Sustainable Consumption Behavior in Primary Schools | Rani, Leela |
| 2014 | A Study of Children's Influence on Environmentally Sustainable Consumption Decisions in Household | Rani, Leela |
| 2007 | Understanding consumer’s attitude towards retail store in stockout situations | Rani, Leela |
