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Please use this identifier to cite or link to this item: http://dspace.bits-pilani.ac.in:8080/jspui/xmlui/handle/123456789/10325
Title: Understanding the Impact of Advertising on Children and Redefining the Laws of Living in India
Authors: Lata, Pushp
Keywords: Humanities
Advertising
Mental health
Issue Date: 2009
Abstract: The objective of this paper is to explore the harmful effects of advertising on children’s mental and physical health. The study includes the analysis and the impact of various advertisements, which appear on television screen in India. It also discusses at length how parents can help their children make better use of media by educating them regarding the susceptibilities of advertisement.
URI: https://www.studypool.com/documents/118671/understanding-the-impact-of-advertising-on-children-and-redefining-the-laws-of-living-in-india
http://dspace.bits-pilani.ac.in:8080/xmlui/handle/123456789/10325
Appears in Collections:Department of Humanities and Social Sciences

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