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Please use this identifier to cite or link to this item: http://dspace.bits-pilani.ac.in:8080/jspui/xmlui/handle/123456789/10417
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dc.contributor.authorChouhan, Gajendra Singh-
dc.date.accessioned2023-04-20T05:38:40Z-
dc.date.available2023-04-20T05:38:40Z-
dc.date.issued2019-
dc.identifier.urihttps://www.bloomsbury.com/in/search/?q=9789388630948%20-
dc.identifier.urihttp://dspace.bits-pilani.ac.in:8080/xmlui/handle/123456789/10417-
dc.language.isoenen_US
dc.publisherBloomsbury Indiaen_US
dc.subjectHumanitiesen_US
dc.subjectAdvertisingen_US
dc.subjectDigital Ecosystemen_US
dc.titleEffectiveness of Advertising Viewability in Digital Ecosystem: How to Get the Best Out of the Money We Investen_US
dc.typeBook chapteren_US
Appears in Collections:Department of Humanities and Social Sciences

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