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http://dspace.bits-pilani.ac.in:8080/jspui/handle/123456789/10757| Title: | Assessing online reviews: A text analysis approach |
| Authors: | Goyal, Praveen |
| Keywords: | Management Marketing Strategy Business excellence |
| Issue Date: | 2018 |
| Publisher: | Bloomsbury Publishing |
| Abstract: | The added objectives of FOBE 2018 is to promote research and developmental activities in IT for Strategy, Marketing, Computational Management and the related areas and to promote scientific information exchange between researchers, developers, consultants, academics, students, and practitioners working in India and abroad. The conference will be a regular event to make it an ideal platform for people to share views and experiences in the formulation and implementation of Strategy, Information Technology, Marketing and other facets of Business Administration. Hope this volume finds space in the minds of the practicing world of business and draws new landscapes in future. |
| URI: | https://www.bloomsbury.com/in/facets-of-business-excellence-in-marketing-and-strategy-9789388630054/ http://dspace.bits-pilani.ac.in:8080/xmlui/handle/123456789/10757 |
| Appears in Collections: | Department of Management |
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