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Issue Date
Title
Author(s)
2022-04
Impulse purchases during emergency situations: exploring permission marketing and the role of blockchain
Nigam, Achint
2021
Sartaj Electricals Limited: Managing Distributor's Conflict
Nigam, Achint
2022-05
Consumer’s response to conditional promotions in retailing: An empirical inquiry
Nigam, Achint
2022
Exploring Customer Engagement on Social Networking Sites: A Qualitative Research Enquiry
Nigam, Achint
2022
Purchase Behavior of Generation Z for New-Brand Beauty Products: Exploring the Role of Blockchain
Nigam, Achint
2022
Consumer Engagement Through Conditional Promotions: An Exploratory Study
Nigam, Achint
2022-04
Explaining resistance intention towards mobile HRM application: the dark side of technology adoption
Nigam, Achint
2022
Two Decades of Research on Consumer Behaviour and Analytics: Reviewing the Past to Prepare for the Future
Nigam, Achint
2021-11
Online Gaming and OTT Consumption: An Exploratory Study of Generation Z
Nigam, Achint
2022-09
Conceptualizing the role of blockchain in omnichannel healthcare: a Delphi study
Nigam, Achint
Discover
Author
53
Bhat, Anil Kumar
53
Chanda, Udayan
50
Sharma, Satyendra Kumar
25
Tikoria, Jyoti
24
Nagpal, Gaurav
23
Goyal, Praveen
21
Naim, Mohammad Faraz
20
Matai, Rajesh
19
Yadav, Neetu
16
Nigam, Achint
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Subject
13
India
13
Innovation diffusion
10
Social Media
9
E-Commerce
9
Marketing
9
Supply Chain
8
EOQ Model
8
Literature review
7
Business excellence
7
Gen Y
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Date issued
133
2020 - 2023
174
2010 - 2019
13
2000 - 2009
1
1991 - 1999
Has File(s)
321
false