Please use this identifier to cite or link to this item:
http://dspace.bits-pilani.ac.in:8080/jspui/handle/123456789/4212Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | SUNDARAMURTHY, A. | - |
| dc.date.accessioned | 2022-04-13T09:36:45Z | - |
| dc.date.available | 2022-04-13T09:36:45Z | - |
| dc.date.issued | 2009 | - |
| dc.identifier.uri | http://dspace.bits-pilani.ac.in:8080/xmlui/handle/123456789/4212 | - |
| dc.description | Supervisor: M.J.XAVIER | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | BITS, Pilani | en_US |
| dc.subject | Customer Response | en_US |
| dc.subject | Direct Marketing | en_US |
| dc.subject | Management | en_US |
| dc.title | Improvement of Prediction of Customer Response in Direct Marketing | en_US |
| dc.type | Thesis | en_US |
| Appears in Collections: | Department of Management. | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| thesis-fullpage-final-new.pdf Restricted Access | Thesis | 3.09 MB | Adobe PDF | View/Open Request a copy |
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