| dc.contributor.author | Goyal, Praveen | |
| dc.date.accessioned | 2023-05-10T08:52:20Z | |
| dc.date.available | 2023-05-10T08:52:20Z | |
| dc.date.issued | 2022-01 | |
| dc.identifier.uri | https://www.emerald.com/insight/content/doi/10.1108/JBIM-01-2020-0017/full/html | |
| dc.identifier.uri | http://dspace.bits-pilani.ac.in:8080/xmlui/handle/123456789/10739 | |
| dc.description.abstract | The purpose of this paper is to present a systematic review of the available literature on value co-creation (VCC) and provide insightful future directions for research in this domain. | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Emerald | en_US |
| dc.subject | Management | en_US |
| dc.subject | B2B | en_US |
| dc.subject | Value co-creation | en_US |
| dc.subject | Systematic review | en_US |
| dc.subject | Value co-destruction | en_US |
| dc.subject | Emerging Trends | en_US |
| dc.title | Value co-creation: a review of literature and future research agenda | en_US |
| dc.type | Article | en_US |
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