dc.contributor.author |
Goyal, Praveen |
|
dc.date.accessioned |
2025-09-25T11:06:57Z |
|
dc.date.available |
2025-09-25T11:06:57Z |
|
dc.date.issued |
2025-09 |
|
dc.identifier.uri |
https://www.emerald.com/msar/article-abstract/doi/10.1108/MSAR-07-2024-0078/1278529/Enhancing-green-competitiveness-the-role-of-buyer?redirectedFrom=fulltext |
|
dc.identifier.uri |
http://dspace.bits-pilani.ac.in:8080/jspui/handle/123456789/19563 |
|
dc.description.abstract |
The present study aims to expound on a hidden and intrinsic mechanism that forms green competitiveness for firms. This study establishes a link between buyer-supplier integration and green supply chain (SC) practices in relation to green competitiveness. It highlights how green SC practices shape both operational and marketing competitiveness (MKC). |
en_US |
dc.language.iso |
en |
en_US |
dc.publisher |
Emerald |
en_US |
dc.subject |
Management |
en_US |
dc.subject |
Buyer-supplier integration |
en_US |
dc.subject |
Green competitiveness |
en_US |
dc.subject |
Green supply chain management |
en_US |
dc.subject |
Q56 |
en_US |
dc.title |
Enhancing green competitiveness: the role of buyer-supplier integration in automotive supply chains |
en_US |
dc.type |
Article |
en_US |