Department of Management
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Item Down the Rabbit Hole: Social Media, Workplace Collaboration, Millennial Psychological Need Satisfaction and Affective Commitment in Industry 4.0(Springer, 2019-08) Naim, Mohammad FarazThe main purpose of this chapter is to examine the relationship between workplace use of social media, collaboration, psychological need satisfaction and Millennial employees’ affective commitment. Based on a review of extant literature and using social exchange theory, this study develops a conceptual framework to spur affective commitment of Millennials. Different workplace patterns of social media application offer opportunities to enhance collaboration. It can facilitate the fulfilment of employees’ psychological needs, leading to an increased affective commitment. The framework suggests a social media-enabled approach of collaboration to satisfy Millennial employees’ psychological needs, leading to their affective commitment. The framework should be empirically tested in future research. This study contributes to the literature in human resources pertaining to social media as an asset to promote collaboration and develops a linkage between social media and Millennial employees’ affective commitment via psychological need satisfaction.Item Mentoring, social media, and Gen Y employees' intention to stay: towards a conceptual model(Inder Science, 2017) Naim, Mohammad FarazIn the present competitive business environment, organisations are far more focusing on their employees. The workforce is undergoing tremendous transformation characterised by the influx of Gen Y employees, making them the significant segment of the workforce. However, they are inherently different in attitude and work ethics from their predecessors, and have a strong tendency to switch jobs frequently. Thus, it is imperative to effectively retain this generation for organisational sustainability. Therefore, this study aims to explore certain human resource interventions for the retention of Gen Y employees. Furthermore, consistent with the extant literature, this study presents a conceptual model integrating mentoring and social media to retain Gen Y employees. The conceptual model is significant for scholars as well as professionals. It provides useful insights to assist management in bolstering the retention rates among Gen Y employees. Future avenues of research are also recommended thereafter.Item Investigating the Impact of Social Media on Gen Y Employees' Engagement: An Indian Perspective Investigating the Impact of Social Media on Gen Y Employees' Engagement: An Indian Perspective(IGI Global, 2017) Naim, Mohammad FarazThe study examines the influence of social media on Gen Y employees' engagement. Hypotheses are developed to explain the influence of social media on Gen Y employees' engagement. A sample of 256 Indian Gen Y employees from IT industry participated in the survey. Structural equation modeling is used to test the research hypotheses. Findings reveal that social media has a significant positive effect on Gen Y employees' engagement. It is revealed that social media moderates the relationship of HR practices (communication, collaboration; knowledge sharing and recognition) and engagement in Gen Y employees. While the scope of this study is limited to IT industry and results may not generalize to different industries in different regions. Hence, future studies should test the given hypotheses in different industries of different regions. The findings suggest that organizations should incorporate social media into their HR strategy. The study is one of the first to date, to empirically test the effect of social media on Gen Y employee engagement.Item The impact of social media and collaboration on Gen Y employees’ engagement(Emerald, 2017-09) Naim, Mohammad FarazThis paper aims to examine the relationship between workplace use of social media, collaboration and Gen Y employees’ engagement.Item Development and retention of Generation Y employees: a conceptual framework(Emerald, 2018-02) Naim, Mohammad FarazThe purpose of this paper is to present a conceptual framework of development, commitment, and retention of Generation Y employees.